9. “Marketing objectives… What’s that?”8. “My marketing goals are to make more money without spending anything.”7. “Everyone can use our services!”6. “Marketing Strategies?”5. “I’m in charge of the marketing…and sales, production, book keeping, and occasional janitorial services.”4. “My marketing campaigns are calendared on pink post it notes.”3. “We like to start our marketing when business…
Luxurious Urban Lifestyle!
Only one week away for the Stylux launch party! On November 7th, we will be having a classy event at the brand new high-end SouthShore condos in Newport Kentucky. It will be a 4 hour event with an after party at Bang that goes till 3 in the morning. If you get a chance, check…
Best of the Best!
Interbrand posts the 2008 best global brands… check out their full ranking! Below are this year’s top 10 global brands: 1. Coca-Cola 2. IBM 3. Microsoft 4. GE 5. Nokia 6. Toyota 7. Intel 8. McDonalds 9. Disney 10. Google
Video Campaigns Need More Than Silliness.
It seems like I’m getting more and more YouTube links in my email these days. While individuals are using it to communicate personal talents (or lack thereof), businesses are seeing this as opportunity for brand recognition and lead response. If you have been surfing the web the past few years, you know that this tactic…
Go Go Goshen!
What comes to mind when you hear the name Goshen? Well, if you are from the Greater Cincinnati area pleasant thoughts may not be necessarily coming to mind…at least for some people. Unfortunately, there are many cities across America that live with a stigma. This morning I was doing business in Goshen, Ohio with a…
China’s New Brand Takes Center Stage
With only a few more days until the opening ceremonies of the 2008 Olympics, China is hoping that this international stage will begin their successful path to a new brand. However, with the looming evidence of pollution problems, oppression, and censorship, will the Olympics help or hurt China? My answer, China still has a long…
Web 2.0 Marketing Rules
The other day at business networking event the discussion of blogging, MySpace, Wikipedia, and Flickr came up. Naturally I brought up utilizing web 2.0 as an exciting platform for marketing businesses. Below are 6 rules to remember if you’re thinking about utilizing social networking or other web 2.0-like services for marketing your business. The following…
Trendy New Wipes Remove Dirt and Grime…
…While Adding Fun and Freshness to Cell Phones CINCINNATI, OHIO, July 3, 2008: Cell phones contain a wider range of microorganisms than the soles of a shoe, a door handle or a toilet seat — but one swipe of a new personal electronics wipe serves to limit the exchange of elements such as dirt, grime…
Coach Tips on Building a Global Brand
Who would ever buy a Coach purse for $300 or more? Apparently, lots of women around the world buy lots of Coach purses for $300 or more! Here are some tips from Lew Frankfort, CEO of Coach, on building a global brand (as mentioned in Vanessa O’Connell’s article titled, “Coach Targets China-and Queens” in the…
On the Move!
If you have ever been to Red Lobster, you probably have seen the fresh lobster tank in their lobby. That’s the image that comes to mind when I think of the current location of Quest Marketing Solutions in Symmes Township of Ohio. The staff is all on top of each other working hard trying to…