This is Part II of a special post by guest blogger Kevin Rains owner of Center City Collision in Cincinnati, Ohio and founder of Body Shop 2.0 (bodyshopmarketingplan.com). “Let everyone be quick to listen, slow to speak, and slow to anger.” I am convinced there’s a whole universe worth of strategy in that ancient saying.…
Shut It! (Part I)
This is a special post by guest blogger Kevin Rains owner of Center City Collision in Cincinnati, Ohio and founder of Body Shop 2.0 (bodyshopmarketingplan.com) People want to be heard. Really heard and really understood. It’s also true that to fix a problem you have to learn; however, learning requires listening as the price of…
Time
What is the most valuable commodity we have at our disposal? Time. We can’t pause it, rewind it, or get more of it each day. Once it’s gone, it’s gone. We value our time and get annoyed when we lose it, especially through no fault of our own. How do we feel when someone wastes…
Do You Know Why?
Commercials. I bet more than half of the viewing audience for the Super Bowl watched to see the highly anticipated commercials. And of these, usually a few stand out from the rest. They are the commercials that create emotion within us – the primary emotion being laughter. So funny, in fact, that we will watch…
The “Free Lunch”
No matter what business event I am at, inevitably the topic of social media comes up. It’s usually me asking someone about connecting on LinkedIn. In most cases the answer is “Sure! That would be great!” But, I am still surprised at the number of people who respond with something like “I really don’t use…
Priceless Advertising
What is customer service? Is it standing at a counter while the clerk takes their time to acknowledge your presence? Is it calling a vendor multiple times and getting a different answer each time you speak with a representative? What about waiting for the return phone call from a business that never happens? We have…
So What?
How many times while watching television have you muted or fast-forwarded through commercials? In business conversations, how many times while speaking with someone has your mind drifted away, completely tuning out what that person is saying? When we do this we are essentially saying “So what?” Now, let’s reverse it. While you are talking with…
Do You Have “It”?
Think of your favorite place to eat or shop or vacation at. What is it that draws you to that particular place? Is it the food, the atmosphere, the customer service? It’s probably safe to say that there is something special about that place that you just can’t put your finger on, something that you…
Building Trust
Recently we hosted a Blogging Seminar as part of a series on Social Media. As the group was brainstorming ideas for future blogs, a question was asked about certain fields of business who cannot use Social Media to promote their line of work. What can be done in this situation? For whatever reason, people may…
Business Etiquette
I think it’s safe to say that everyone is familiar with the rules of social etiquette: Always say please and thank you. Make eye contact with those you are speaking with. Shake hands when you meet someone. Call if you will be late. Make introductions. Don’t talk with your mouth full. Place your napkin on…