Sometimes you just can’t make this stuff up. While attending an event last month I found myself talking with someone who, after several minutes into our conversation, said, “You know, I almost wasn’t going to come tonight. The last time I was here I just stood by myself and no one came up to talk…
Actions are louder
I was at an round-table discussion recently and found myself listening to a competitor talk about their business. I kept hearing words like: “we care about our clients” “we empower them” “we do what’s in their best interest” I started to think that all that should be a given. It really doesn’t need to be…
Rethink Your Curb Appeal
Curb appeal. What is it? Well, if you have ever been in the market for a new home you’ve probably heard the phrase before. Curb appeal is the enhancement of a home and property so as to attract potential buyers. It’s safe to say that a nicely manicured lawn adds significantly to the curb appeal…
Call Me Maybe
Carly Rae Jepsen said it perfectly with her hit song, “Call Me Maybe,” this year. Whether you like the song or frankly can’t stand to hear it on the radio one more time, it does have a very important marketing message we can all learn from. How many times have you been to a networking…