On any given day, how many emails would you say that you receive? What percentage of those do you respond to? What is your average response time? How do you choose which to respond to? With marketing, I believe it has never been easier to raise our own visibility and credibility to those in our…
The Change Up
June 26, 2014 By
A pitcher’s best defense, in my opinion, is the change up pitch. It allows the pitcher to control the batter and therefore the game. It carries an element of surprise, which keeps the batter in constant anticipation. In marketing, a change up can play a vital role in keeping strategies fresh, target markets anticipating your…
The Dog and Pony Show
June 24, 2014 By
Why is it people assume that in order to secure your business that you want to see every trick in their bag and be covered in lots of “word vomit”? Do they feel that the more they throw at your the less objections you will have? Is it that they are so in awe of…
The Extra Mile
June 17, 2014 By
While driving the other day I passed a sign that almost made me stop my car and go back and read it again. The sign read, “Go the extra mile. It’s never crowded.” I couldn’t help but smile at it’s simple yet profound meaning. Due to the nature of my profession, I immediately pondered how…
Herding Minnows
June 12, 2014 By
It’s amazing what kids can teach you. Even about marketing. While at my annual family reunion this year, I found myself watching my niece, nephews, and own kids catch minnows. At first, someone was holding the net, trying in vain to catch minnows while the others watched from the dock. In all the attempts, only…
Beware of Shiny Objects
June 5, 2014 By
Here at Dimalanta Design Group, we believe every business professional should look at themselves as an Out-&-Out Marketer. That means following 6 key principles in every decision you make that relates to how you create visibility for yourself in the marketplace – in other words, how you stand out from the masses to reach those…
How to Be Amazing
June 3, 2014 By
Have you seen the commercial with the famous NBA player, Blake Griffin? He starts by asking the viewer, “Do you want to be amazing?” Every time I see it, I say in my head, “Yes!” Heck, who doesn’t want to be amazing at something? I believe that in today’s business world it has never been…
Magic?
May 29, 2014 By
You’ve met that business professional who seems to be connected to everyone. Their success is palpable. They project confidence and credibility. You might wonder how they got to that point in their career? What’s their secret? Is it pure luck? Good timing? A successful magician projects the same image as that business professional – confident,…
Clarity
May 27, 2014 By
I never thought I would find myself as a passenger on a tour bus. Exploring new cities, countries, and cultures is best experienced with freedom to explore. I never knew how wrong I was until I went as a chaperone on a recent trip to Washington DC with 75 eighth graders. Clarity has the power…
