Do you remember when cold calls and door to door sales were extremely common and many times successful? Now, we either choose to ignore those potential spam calls, begrudgingly answer the door, or hideout and pretend like no one is home. Sales are moving far away from that type of approach and adapting to a…
Shallow vs Deep
October 28, 2014 By
When I was a kid, I loved going into the deep end of the pool. To me, it was where the big kids swam, where the great divers performed their tricks, where the real fun happened. I felt that the games we played got more challenging, navigating water that was way over our heads. It…
The Referral Partner Litmus Test
September 2, 2014 By
In the business world, strategic alliances are not contingent upon how long one has been working in a particular field or profession. In fact, building strategic partnerships can, and should, begin with the first day on the job. Regardless of your years of experience, it is important to determine and know what makes a key…
Net Promoter Score
August 15, 2014 By
How many of you have been asked to complete a survey before? Did you actually fill it out? Were you honest with your answers? Many times companies and organizations are looking for feedback to help improve their customer service, programming, or overall customer experience. However, there is really only one question on any survey that…
Epicenters of Influence
August 1, 2014 By
How many people are in your company or organization? What about your specific department? How many people within your department do what you do? The smaller the company the smaller a department. But even with larger organizations, if you engage with the public, you typically cover a large area and the number of people within…
Magic?
May 29, 2014 By
You’ve met that business professional who seems to be connected to everyone. Their success is palpable. They project confidence and credibility. You might wonder how they got to that point in their career? What’s their secret? Is it pure luck? Good timing? A successful magician projects the same image as that business professional – confident,…
The Complete Disconnect
April 2, 2014 By
Tell me if this scenario sounds at all familiar? While attending a professional networking event, you find yourself face to face with someone in “sales.” Granted everyone in the room is in sales and/or marketing, but this particular person is truly in a class all by themselves – strictly to sell. You can feel it…
Availability
March 21, 2014 By
Have you ever thought about how available you are to your customers? What about your coworkers? Referral partners? Vendors? Are you easy to reach? How quickly do you respond to emails? Phone calls? Text messages? Regardless of the size of the company you work for or happen to own, it’s important to determine if some…
