A Newsletter at Its Best We recently learned from our CRM partner, Hubspot, that 99% of people check their email every single day. Out of all those people, 46% check their email on a mobile device. Shew! To our Dimalanta team, this means we have to keep emphasizing the importance of email newsletters to our…
How’s Your Brand Messaging? Take This Questionnaire.
November 21, 2019 By
Being able to quickly and concisely communicate your brand message is key for your target audience to know who you are and what your why is. Take this brief questionnaire and see how quickly you can answer these questions about your organization: What is your mission? What is your vision? What are your key values?…
Why Email Marketing?
May 23, 2019 By
At the heart of email marketing is communication, relationships and unification. Most of the modern world interacts daily via email. Because of this, email marketing can be one of the top ways to develop an ongoing relationship with your target audience and provide a platform to coach, teach and inform people about your products or…
How Well Is Your Digital Marketing Going? Answer these 5 ?’s.
March 28, 2019 By
Digital marketing is a fancy way of defining all marketing strategies that are devoted to the web, such as social media, websites, Google AdWords, PPC, SEO, email campaigns and so on. More times than you would think, we have seen well-established businesses that fail to nurture their digital marketing footprint, mainly because the same tried…
Fire, Ready, Aim!
January 21, 2016 By
Dimalanta Design Group | Cincinnati, OH Attention to detail, high standards and a commitment to quality can be great professional assets that contribute to success. Sometimes, however, those same attributes can lead to a tendency to over-plan, overanalyze and overthink, keeping us from executing some of our great marketing ideas. As small business owners, we…
Keep it Simple
April 22, 2015 By
Principle #1: Out-&-Out Marketing® is Simple! You’ve heard it so many times, it’s cliché: “Keep It Simple Stupid,” often refereed to as the “KISS” principle. But, in almost every cliché, there’s some truth. This one is no different. Especially when it comes to marketing. Many business owners or leaders are extremely frustrated by the concept…
Jesus is the Ultimate Out-&-Out Marketer
December 26, 2014 By
During Christmas I’m reminded of that baby born in Bethlehem. His name is Jesus. He would become the Savior of the world. I’m always fascinated with the fact that the God of the universe would become a man to save the very people who sinned against him. Think about this. Jesus trained disciples. These men…
8 Categories to Organize Your Marketing Tactic Toolbox
December 24, 2014 By
So when it comes to marketing tactics, you’ll quickly find that there are too many to count. This is one reason why business owners often get overwhelmed by marketing. Should I advertise on billboards? What about post cards? Should I spend my money on pay-per-click ads? Maybe I should invest in trade shows? What’s SEO?…
